Oct 22, 2024
In this insightful episode of the Referrals Podcast, Michael J.
Maher sits down with Dan Stewart, the visionary behind Happy
Grasshopper, to discuss the impact of the new regulations on mass
texting to clients. With recent changes to how businesses can use
text messaging to communicate, it’s more important than ever to
understand what’s allowed and what could land you in trouble.
Dan breaks down the new rules, how they affect real estate agents
and business owners, and what you need to do to stay compliant.
From opt-in requirements to best practices for building meaningful
client relationships via text, this episode is packed with
actionable advice to help you keep your communication effective and
legal.
Key Topics Covered:
• Overview of the new regulations on mass texting
• What the changes mean for real estate professionals and small
businesses
• How to ensure you are compliant with the new rules
• Building client relationships through personalized messaging
• The importance of consent and opt-in processes
• Tips for using text messaging as a powerful tool in your
referral-based business
Takeaways:
• Understanding the new compliance standards will protect your
business from potential penalties.
• Texting remains one of the most effective communication tools
when used correctly.
• Personalization and thoughtful outreach are key to maintaining
strong client connections.
• Happy Grasshopper’s approach to leveraging compliant messaging
for client retention.
Resources Mentioned:
• Happy Grasshopper Website: https://happygrasshopper.com/
• Referral Mastery Summit 2024 has new dates! Same site:
www.RMS2024.com
Join the Conversation:
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communication, make sure to subscribe to the Referrals Podcast.
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Episode: 357
Host: Michael J. Maher
Guest: Dan Stewart
Title: New Rules About Texting That You Need to Know